As the CTA suggests, you should buy these products if you have dry hair.įacebook video ads get 10 to 30 % more views than other ad formats. Image ad is the simplest, consisting of one image and CTA. The goal of every ad is to increase the conversion rate.Īnd choosing the right font ensures that a reader's focus is on the content, making your conversion rate go up! What types of Ads can you create?ġ. That leads us to conversion – it is when someone interacts with your ad, for example, views a video or reads a text ad, and then follows to take some action defined through your CTA – visiting the website, making a purchase, etc. If your ad is interesting, engaging, and fun, it is more likely that someone will click on it. When you try to connect to your audience, using visuals is important because it can make your message come through stronger and bolder. It uses visuals (text, image, video) to lead the viewer into the action described by the CTA button. So, what is Ad Creative? It is an ad with a target of capturing the interest and attention of the target audience. What are Ad Creatives and Why are they so important?
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